The University of New Haven has teamed up with marketing agency DiGo (DiMassimo Goldstein) to help improve and promote student life, the academic experience and the campus environment.
Headquartered in NYC, DiGo will work alongside UNH to promote the university to future students, according to UNH officials.
UNH Chancellor Steven H. Kaplan said the university already attracts high-achieving students from around the world.
“As we look to the next chapter in our rich history, our focus is on continuing to differentiate ourselves in a competitive higher-education marketplace,” Kaplan said. “Collaborating with DiGo will lead to new, innovative, and creative ways of presenting the university, our strengths, and what makes us unique to key constituents.”
UNH is a private university with more than 8,800 students offering more than 100 academic programs.
UNH’s specialized academic colleges and schools include the College of Arts and Sciences, the Pompea College of Business, the Henry C. Lee College of Criminal Justice and Forensic Sciences, the Tagliatela College of Engineering and the School of Health Sciences.
DiGo will work to inform prospective students about the university’s programs and how they can prepare them for their future careers.
DiGo Founder and Creative Chief Mark DiMassimo said, “In devoting our efforts within the education sphere, DiGo isn’t just improving our world now, but the world of future generations in a number of viable industries.”
DiGo has helped numerous businesses build their brands, including Weight Watchers, SodaStream, Samsung, Pfizer and CVS Health.
