Prudential Connecticut Realty will begin featuring real estate signs embossed with QR code/texting icons to make real estate marketing more effective, beginning Wednesday.
Prudential Connecticut President Candace Adams says the QR coded signs will be hung on existing yard signs and will also contain a text message code.
Home buyers simply hold a smart phone up to the QR code, as if taking a picture, and scan it.
They will be immediately connected to the property’s mobile web page where they can view color photos, pricing and property information, including scheduled open houses, as well as the agents contact information.
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