Watchmaking giant Timex Group, headquartered in Middlebury, said Tuesday it is expanding its line of sports-themed watches to include National Hockey League teams.
Timex said it has partnered with the NHL to produce the specialty watches, one for each of the league’s 31 teams.
The watches cost $24.95 to $89.95. Featuring a team logo and matching dial and strap colors, they come in casual, dressy and sporty versions for men, women and youth.
This is the second sports partnership Timex has announced in recent months. In January, the watchmaker rolled out football-themed watches featuring NFL teams.
Natalie Missakian can be reached at news@newhavenbiz.com