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Management changes at Signature Brand Factory

Signature Brand Factory in Milldale has announced a number of promotions and additions.

Paul Rodrigues has been named vice president of creative services, moving from associate creative director. He has nearly a decade at Signature.

Brian Kelley has been named manager of interactive services from interactive designer. Kelley has been with Signature for nearly four years.

David Schemelia has been appointed director of public relations. Schemelia joins Signature after running his own consulting firm and, for more than 15 years,  working for some of the top PR agencies in the nation. Schemelia also spent over 20 years working on the staff of several news organizations with over a decade working for United Press International and The Associated Press wire services in New York and Washington, D.C. His background includes news coverage of the White House and Capitol Hill and the first World Trade Center attack.

Tricia Santoro-Pina has been hired as production manager. Santoro-Pina joins Signature after working as print production manager at other Connecticut agencies.

Signature is a marketing firm specializing in brand strategies.