Farmington advertising agency Keiler will head up marketing and advertising duties for World Fuel Services, a Fortune 100 aviation company based out of Miami.
Keiler’s main task is developing a brand portfolio for World’s business aviation division, including launching a new fixed base operator called Air Elite and the company’s first aviation fuel brand, Ascent.
Financial terms were not disclosed.
World Fuel Services had $34.6 billion in revenues last year. The other big business clients for Keiler, with its staff of 50, include Lockheed Martin, Deloitte, SimplexGrinnell, Stanley Black & Decker, ADP, and the WNBA’s Connecticut Sun.
