Brook and Whittle Holding Corp., a Guilford-based label manufacturer, has signed agreements to acquire two companies, Innovative Labeling Solutions Inc. and Wizard Labels LLC.
The deal is expected to close within 30 days. Financial terms were not disclosed.
Brook & Whittle is majority owned by private equity firm Snow Phipps Group LLC. The two new acquisitions represent five add-ons for the company in the past three years. Brook & Whittle acquired Prime Package & Label in November 2018, a facility in Croydon in May 2020 and Label Impressions in June 2020.
Mark Pollard, CEO of Brook & Whittle, said in an announcement that the company is “thrilled” to acquire the companies, which he described as “leading providers of digital and custom online prime label solutions in North America.”
The latest move is expected to transform Brook & Whittle’s digital and online capabilities.
Pollard said both companies are “exceptionally well-positioned for growth.”
Jay Dollries founded Innovative Labeling Solutions with Steve Wolf in 1996 and went on to start Wizard Labels with Steve Smith in 2013.
Innovative Labeling Solutions, based in Ohio, is a full-service provider of digitally printed prime labels, while Wizard Labels is an online custom product label company.
Like Brook & Whittle, both companies are focused on supplying pressure-sensitive and shrink- sleeve labels to a range of consumer end markets, such as the craft beverage, nutraceuticals, food, household and personal care industries.
Dollries and Smith will become part owners in Brook & Whittle after the acquisition is finalized.
The Innovative Labeling Solutions and Wizard Labels leadership teams will continue to focus on running their respective businesses as part of Brook & Whittle.
“We look forward to expanding our product line and growing our customer base with the increased capabilities Brook & Whittle offers,” Smith said.
Brook & Whittle operates eight production facilities, including in Guilford and North Branford, and in New York, Pennsylvania, Missouri, Tennessee, California and Ohio.
Contact Michelle Tuccitto Sullo at msullo@newhavenbiz.com.