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Glastonbury’s Gateway Financial acquires Wisconsin advisory firm

Glastonbury’s Gateway Financial Partners has acquired an out-of-state firm in a deal expected to create a combined company with $4 billion in assets under management.

Gateway said it acquired Advisors’ Pride, a registered investment advisory business headquartered in Appleton, Wisconsin, southwest of Green Bay. Financial details were not disclosed.

As a combined entity, Gateway will now be co-headquartered in Glastonbury and Appleton, officials said. Eric Hall, who had served as president of Advisors’ Pride, has been named president of Gateway.

David Wood, who formed Gateway in 1994, will retain the titles of founder and “chief visionary officer,” setting the future direction of the organization.

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“Our team is committed to helping our advisors remain independent and run exceptional practices,” Wood said. “By offering our advisors support in leadership, operations, marketing and technology, we are able to deliver a dynamic, personalized experience to their clients.”

The merged firms now have 170 licensed financial advisors across 26 states, plus an administrative staff of 95 employees.

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