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Earlier Easter lifted Walgreen’s March sales

The earlier Easter season boosted Walgreen Co.’s sales in March, the drugstore chain with a Windsor regional distribution center, said Monday, bringing more customers into its stores and increasing sales of seasonal items, The Associated Press reports.

The largest U.S. drugstore operator said sales at stores open at least a year grew 2.3 percent for the month. In those stores, pharmacy revenue rose 2.4 percent and sales of non-pharmacy items — products such as food, cosmetics, and holiday goods — rose 2.2 percent.

Sales at stores open at least a year are considered an important measurement of retailer health because they exclude results from stores that have opened or closed in the past year.

Easter Sunday came on April 4 this year, compared with April 12 in 2009. That moved more sales of holiday items into March from April, and Walgreen said the shift was responsible for almost all of its sales growth. It credited 1.7 percent of the pharmacy growth and 2.1 percent of the non-pharmacy or “front-end” growth to the earlier holiday.

Prescriptions filled at stores open at least one year rose 4.5 percent, Walgreen said.

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Walgreen said its total sales for the month increased 6.4 percent to $5.82 billion. Pharmacy revenue increased 5.6 percent, and front-end sales grew 6.6 percent.

The company opened 52 new stores in March, including eight relocations. It acquired four stores and closed three. Walgreen ran a total of 7,225 drugstores at the end of the month.

By the end of April, it expects to complete its acquisition of the New York-based Duane Reade chain, which will give it 257 more stores in the metro New York area.

 

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