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China educator retains W. Hartford adviser

The Dennis PR Group in West Hartford has been hired to handle strategic communications, including investor relations, for a company engaged in reforming portions of China’s education system.

Terms of Dennis PR’s pact with China Education Resources Inc. were not disclosed.

With operations in Vancouver, Canada and Beijing, China, China Education Resources provides online learning and training tools and aids for more than a million teachers and students in at least seven Chinese provinces.

The company’s teaching aids, are designed to transform Chinese education from a memory-based learning system to one based on creative thinking and interaction, said Dennis PR President Ron Dresner.

China Education Resources publicly trades on the Toronto Stock Exchange.

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