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After strategy shift, Stanadyne unveils new logo

Windsor’s Stanadyne LLC said it has launched a new logo that aims to reflect the engine technology manufacturer’s growing revenues from recently launched products.

Stanadyne sold off its filtration business last year to focus on its fuel injection products. The company also named a new CEO over the summer, who will lead a strategy that aims to capitalize on rising fuel-economy standards.

Stanadyne said more than half of its 2014 revenue was generated from products introduced in the past two years.

Unlike the previous all-caps logo, the new logo features the company’s name portrayed as ‘Stanadyne,’ and has the tag line ‘Fueling Innovation.’

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The old logo had a solid blue bar underlining the company name, with no tag line.

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